MECHANISMS OF COMMUNICATION BETWEEN PUBLIC AUTHORITY BODIES AND THE PUBLIC

DOI: 10.31673/2786-7412.2025.031604

Abstract

The article explores modern mechanisms of communication between public
authorities and the public in the context of digital transformation. It examines the use of
social networks, e-government, artificial intelligence, data analytics, and interactive
citizen participation platforms as effective tools for interaction between government and
society. The role of digital technologies in ensuring openness, transparency, and feedback
in public administration processes is highlighted. The study emphasizes the importance
of enhancing cybersecurity, protecting personal data, and improving the digital
competence of civil servants.

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