Enterprise competitiveness as an economic category

DOI: 10.31673/2415-8089.2021.030101

Abstract

The article studies the competitiveness of an enterprise as an economic category. A comprehensive characteristic of competitiveness is given and its place in the system of economic categories is determined; the definition of the terms "competitiveness" and "competitiveness of enterprises" is given; the levels of ensuring the competitiveness of the enterprise are systematized: operational (the competitiveness of products is ensured), tactical (characterized by the general state of the enterprise), strategic (ensures the investment attractiveness of the enterprise).

Key words: competitiveness, economic category, enterprise competitiveness, levels of ensuring enterprise competitiveness.

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