Concept of management of competitive advantages of the enterprise

DOI №______

Abstract

The article proposed the concept of managing the competitive advantages of the enterprise. A three-tier system for managing competitive advantages of an enterprise with structuring into an empirical, theoretical and methodological plateau is proposed. It is focused on the need for new approaches to understanding, evaluating and interpreting the external environment.

Key words: concept, management, competitive advantages, enterprise, external environment. management, competitive advantages, competition, competitiveness. 

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